:root {
  --ink: #1c2126;
  --ink-soft: #4a525b;
  --paper: #f7f5f1;
  --panel: #ffffff;
  --line: #e1ddd4;
  --slate: #2f3b47;
  --accent: #c15a28;
  --accent-ink: #ffffff;
  --radius: 10px;
  --max: 1080px;
}

* { box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
  margin: 0;
  font-family: -apple-system, BlinkMacSystemFont, "Segoe UI", Roboto, Helvetica, Arial, sans-serif;
  color: var(--ink);
  background: var(--paper);
  line-height: 1.55;
}

img, svg { display: block; max-width: 100%; }

a { color: inherit; }

.container {
  width: 100%;
  max-width: var(--max);
  margin: 0 auto;
  padding: 0 24px;
}

/* Header */
header.site {
  border-bottom: 1px solid var(--line);
  background: var(--paper);
  position: sticky;
  top: 0;
  z-index: 20;
}

.nav {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding: 16px 24px;
  max-width: var(--max);
  margin: 0 auto;
}

.brand {
  display: flex;
  align-items: center;
  gap: 10px;
  font-weight: 700;
  font-size: 1.05rem;
  letter-spacing: 0.01em;
  text-decoration: none;
  color: var(--ink);
}

.brand .mark {
  width: 30px;
  height: 30px;
  border-radius: 7px;
  background: var(--slate);
  color: #fff;
  display: flex;
  align-items: center;
  justify-content: center;
  font-weight: 800;
  font-size: 0.95rem;
}

.nav-cta {
  background: var(--accent);
  color: var(--accent-ink);
  padding: 10px 18px;
  border-radius: 7px;
  font-weight: 600;
  font-size: 0.92rem;
  text-decoration: none;
}

/* Hero */
.hero {
  padding: 72px 0 56px;
}

.eyebrow {
  text-transform: uppercase;
  letter-spacing: 0.08em;
  font-size: 0.75rem;
  font-weight: 700;
  color: var(--accent);
  margin: 0 0 14px;
}

h1 {
  font-size: clamp(2rem, 4vw, 2.8rem);
  line-height: 1.12;
  margin: 0 0 18px;
  max-width: 16ch;
}

.lede {
  font-size: 1.1rem;
  color: var(--ink-soft);
  max-width: 54ch;
  margin: 0 0 28px;
}

.hero-actions { display: flex; gap: 14px; flex-wrap: wrap; align-items: center; }

.btn {
  display: inline-block;
  padding: 13px 24px;
  border-radius: 7px;
  font-weight: 650;
  font-size: 0.98rem;
  text-decoration: none;
  border: 1px solid transparent;
}

.btn-primary { background: var(--slate); color: #fff; }
.btn-secondary { color: var(--ink); border-color: var(--line); background: var(--panel); }

.hero-note { font-size: 0.88rem; color: var(--ink-soft); margin-top: 6px; }

/* Sections */
section { padding: 56px 0; border-top: 1px solid var(--line); }
section.flat { border-top: none; }

h2 {
  font-size: clamp(1.5rem, 2.6vw, 1.9rem);
  margin: 0 0 10px;
}

.section-sub {
  color: var(--ink-soft);
  max-width: 60ch;
  margin: 0 0 36px;
}

/* Steps */
.steps {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
}

.step {
  background: var(--panel);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 24px;
}

.step-num {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 30px;
  height: 30px;
  border-radius: 50%;
  background: var(--slate);
  color: #fff;
  font-weight: 700;
  font-size: 0.9rem;
  margin-bottom: 14px;
}

.step h3 { margin: 0 0 8px; font-size: 1.05rem; }
.step p { margin: 0; color: var(--ink-soft); font-size: 0.95rem; }

/* Why grid */
.why-grid {
  display: grid;
  grid-template-columns: repeat(2, 1fr);
  gap: 20px;
}

.why-item {
  padding: 20px 0;
  border-bottom: 1px solid var(--line);
}
.why-item h3 { margin: 0 0 6px; font-size: 1rem; }
.why-item p { margin: 0; color: var(--ink-soft); font-size: 0.94rem; }

.status-note {
  background: #fff6ec;
  border: 1px solid #ecd9bd;
  border-radius: var(--radius);
  padding: 16px 18px;
  font-size: 0.92rem;
  color: #6b4a1f;
  margin-top: 28px;
}

/* Audience */
.audience {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 24px;
}

.audience-card {
  background: var(--panel);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 26px;
}

.audience-card h3 { margin: 0 0 10px; font-size: 1.1rem; }
.audience-card p { color: var(--ink-soft); margin: 0 0 16px; font-size: 0.95rem; }

/* Form */
.form-panel {
  background: var(--panel);
  border: 1px solid var(--line);
  border-radius: var(--radius);
  padding: 32px;
  max-width: 640px;
}

.field-row { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; margin-bottom: 16px; }
.field { margin-bottom: 16px; display: flex; flex-direction: column; gap: 6px; }

label { font-size: 0.88rem; font-weight: 600; color: var(--ink); }

input, select, textarea {
  font: inherit;
  padding: 11px 12px;
  border: 1px solid var(--line);
  border-radius: 6px;
  background: #fff;
  color: var(--ink);
  width: 100%;
}

input:focus, select:focus, textarea:focus {
  outline: 2px solid var(--slate);
  outline-offset: 1px;
}

textarea { min-height: 96px; resize: vertical; }

.hp { position: absolute; left: -9999px; }

.submit-row { margin-top: 8px; }

.form-fineprint { font-size: 0.82rem; color: var(--ink-soft); margin-top: 12px; }

/* Footer */
footer.site {
  border-top: 1px solid var(--line);
  padding: 32px 0 48px;
  color: var(--ink-soft);
  font-size: 0.88rem;
}

.footer-row {
  display: flex;
  justify-content: space-between;
  flex-wrap: wrap;
  gap: 12px;
}

@media (max-width: 760px) {
  .steps, .why-grid, .audience, .field-row { grid-template-columns: 1fr; }
  .nav { padding: 14px 20px; }
  .hero { padding: 48px 0 40px; }
}

.faq-item { border-bottom: 1px solid var(--line); padding: 12px 0; }
.faq-item summary { cursor: pointer; font-weight: 600; }
.faq-item p { margin: 8px 0 0; color: var(--ink-soft); }

.form-status { margin-top: 12px; padding: 10px 14px; border-radius: 8px; font-size: 0.92rem; }
.form-status[hidden] { display: none; }
.form-status.error { background: #fdf0ee; border: 1px solid #e3b4ad; color: #7a2a20; }